About Grand Basel

Overview

Grand Basel

Grand Basel

The show establishes an entirely new format for dealers, collectors, investors and manufacturers as well as car enthusiasts. It creates new perspectives, bringing together automobiles of the past, present and future in an unrivalled, pioneering setting. A completely new approach to presenting, discussing and celebrating the car.

The Concept

The Concept

Artistic, visionary, refined

Are cars art? 

This was the opening question at the very first Grand Basel hosted in Basel in 2018. Based on a unique exhibition concept, the cars are presented and admired in an environment reminiscent of modern museums. Exceptional automobiles are shown in ‘frames’ that honor these cars as the masterpieces they are.

Incomparable

Incomparable

Significant, cultural, innovative

Exhibits at Grand Basel are carefully selected based on each car’s design characteristics, cultural significance, rarity, and value. This extraordinary form of presentation will be especially suitable for exhibitors of unique and rare vehicles.

The Presentation

The Presentation

Unique, exquisite, inspiring

The form of presentation is absolutely unique. The exhibition architecture sets great store by the homogeneous presentation of all showcases: We call it our gallery concept – an unobtrusive, modular and consistent structure for all exhibitors. Similar to a gallery or an art exhibition, the focus is on the showcases. A specially developed integrated lighting concept provides daylight quality and plays with every detail of the exhibit. Nothing distracts the visitor from admiring the masterpieces. Among others, these features make a visit of Grand Basel truly a one-of-a-kind experience.

The Frames

The Frames

Modular, purist, focused

The frame modules allow flexibility and provide freedom for configurations. Frames are available in sizes that feature 1 to 4 vehicles. Meeting Lounges can be added on request. The positioning of frames within the hall will be done with consideration for the sense of proportion and overall harmony of the space.